Looking for a new service of any kind can be daunting, particularly when you’re considering promoting your personal or business brand with a new public relations approach. Many of our new clients come to us as referrals from existing clients – they see what their contacts are doing in the media and want to know […]
How to choose a PR agency that’s right for your goals Read More »
Charities and non-for-profit organisations are at the coal face of humanity’s most pressing issues. Poverty, homelessness, hunger, mental health, domestic violence, climate change, to name a few – these organisations are on a quest to improve the lives of society’s most vulnerable people. Why media and public relations matter for charities When working on the
Authentic and powerful: How Media Stable creates charity PR magic Read More »
No one wants to deal with a crisis, but they can be an inevitable part of doing business, and some industries are more crisis-prone than others, including the banking and finance sector, healthcare, transportation (think Qantas!), retail and food. Whether it’s informing customers after a tech crisis like a cybersecurity breach or alerting customers about
How to safeguard your reputation with crisis management Read More »
The most frequently asked question that we get asked at Media Stable is “How do I get media coverage?” This is a fair question for a communications and public relations professional to be asked by a business owner, expert, or a leader of industry. When we are asked that question, we like to reframe it
How to get media coverage? 5 expert tips that work Read More »
It’s hard to believe it’s been ten years since our first #MeetTheMedia event. In that time, it has grown to become one of Australia’s leading media introduction conferences. Reaching the decade milestone has made me reflect on where we started, what we’ve achieved and where we are heading next. It was my former colleague Matt
Celebrating 10 years of #MeetTheMedia Read More »
A new report from the Women’s Leadership Institute Australia, reveals some alarming truths about gender bias and imbalance in Australian media, especially when it comes to the use of women quoted experts and opinion article authors. The sixth Women for Media 2024 report “An Unfinished Story”, analysed over 200,000 articles using AI and advanced machine
Womens Voices Still Underrepresented in Australia Read More »
When news breaks, journalists are looking for experts to give their audience legitimate insight and analysis. But what happens when that expert is you? The prospect of speaking on the record, whether it is in print, on radio or on TV, can trigger a visceral response no matter how experienced you are. From excitement and
How To Prepare For Your First Media Engagement Read More »
There are many reasons why people attend #MeetTheMedia, Media Stable’s annual signature media introduction and educational communications event. Some come to get a better understanding of the current media cycle, others come to meet a specific journalist and for others its solely about pitching a yarn. We have public relations and communications professionals looking to
What is #MeetTheMedia Read More »
By Emily Morgan, Media Engagement Manager, Media Stable. Some Media Stable experts just nail it with their content, and get media pick up from their content time after time. It’s not going to be the case for everyone – sometimes your great idea will be usurped by a huge news day with some world event
Five Secret Behaviours Of Our Most Successful Experts Read More »
It’s time we broke up. I’m leaving you; I am going to close my account. And it makes me sad, when I think of all the good times we have had. Remember back when we first started, 14 years ago? I was 37-years-old, I didn’t have children yet, my business was in its infancy and
Breaking up with your X Read More »
