If you work in corporate comms, you’ll know that people often get it confused (both internally and externally) with marketing, internal comms, crisis comms, and media relations. In fact, many people lump them all into the same vague marketing and comms stream, when in reality they’re all specialist skillsets. Corporate communications is quite simply the […]
How corporate communications can help elevate your brand Read More »
So, you think you don’t need media training? Imagine this: You turn on the telly and there’s major breaking news. Suddenly your phone rings. It’s a news producer looking for an expert to provide analysis on the unfolding situation. That expert is you. They tell you they want to interview you live on air within
What is media training and why is it important? Read More »
Thank you to both the attendees and the media who came together for out 10th Anniversary edition of #MeetTheMedia Perth on Thursday May 8. Here are some photos from the event. See you again in 2026 Perth! Photographer: Shot by Thom
#MeetTheMedia Perth – event photos Read More »
Looking for a new service of any kind can be daunting, particularly when you’re considering promoting your personal or business brand with a new public relations approach. Many of our new clients come to us as referrals from existing clients – they see what their contacts are doing in the media and want to know
How to choose a PR agency that’s right for your goals Read More »
Charities and non-for-profit organisations are at the coal face of humanity’s most pressing issues. Poverty, homelessness, hunger, mental health, domestic violence, climate change, to name a few – these organisations are on a quest to improve the lives of society’s most vulnerable people. Why media and public relations matter for charities When working on the
Authentic and powerful: How Media Stable creates charity PR magic Read More »
No one wants to deal with a crisis, but they can be an inevitable part of doing business, and some industries are more crisis-prone than others, including the banking and finance sector, healthcare, transportation (think Qantas!), retail and food. Whether it’s informing customers after a tech crisis like a cybersecurity breach or alerting customers about
How to safeguard your reputation with crisis management Read More »
The most frequently asked question that we get asked at Media Stable is “How do I get media coverage?” This is a fair question for a communications and public relations professional to be asked by a business owner, expert, or a leader of industry. When we are asked that question, we like to reframe it
How to get media coverage? 5 expert tips that work Read More »
It’s hard to believe it’s been ten years since our first #MeetTheMedia event. In that time, it has grown to become one of Australia’s leading media introduction conferences. Reaching the decade milestone has made me reflect on where we started, what we’ve achieved and where we are heading next. It was my former colleague Matt
Celebrating 10 years of #MeetTheMedia Read More »
A new report from the Women’s Leadership Institute Australia, reveals some alarming truths about gender bias and imbalance in Australian media, especially when it comes to the use of women quoted experts and opinion article authors. The sixth Women for Media 2024 report “An Unfinished Story”, analysed over 200,000 articles using AI and advanced machine
Womens Voices Still Underrepresented in Australia Read More »
When news breaks, journalists are looking for experts to give their audience legitimate insight and analysis. But what happens when that expert is you? The prospect of speaking on the record, whether it is in print, on radio or on TV, can trigger a visceral response no matter how experienced you are. From excitement and
How To Prepare For Your First Media Engagement Read More »
